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Real Estate Selling Strategies

Winning Strategies to sell Your Property This Spring!

The greater Boston real estate market logs in the largest number of sales closings in the Spring (2nd) Quarter virtually every year.  The cold weather and snow give way to blooming flowers, warmer weather...and eager buyers!  

                                                                                                                                                                       Some want to enjoy the Summer in their new digs, others want to have their children in place for the next school year while others strategize to maximize their tax write-offs for the calendar year.  Many just want   to get their home purchase project done and over with!

If you want your property sold during the 2017 Spring market you need to get started.   Spruce up your property, assemble all the pertinent documents, hire a real estate broker and put your property on the market ASAP.  

The following topics are some of the most crucial elements that you should attend to before that first showing appointment of your single family home, townhouse, condominium or cooperative.  

Curb Appeal

As the buyer walks up to your property, their first impression often becomes their most lasting one.  Make sure that their first view is as appealing as possible.  It may determine whether the buyer will:     1) go through with viewing the property 2) make an offer...or not 3) be willing to pay you a strong price.

I'm talking about things like cleaning the litter and leaves out of the front garden of your building or making sure the entry foyer to your condo building is spotless.  Not only does this first look enhance or detract from the buyers initial emotional attachment to your property, it says a lot about how well the property has been maintained.  In the case of a condo or coop building, it signals how willing your fellow owners may be to chip in on future repairs and general upkeep of the common areas; elements that directly affect the future value of your unit.

Let's Go Inside 

Inside your property, there are numerous inexpensive ways you can make it show better. Clean your windows.  Place a few vases of fresh flowers in the main rooms.  Increase the wattage of your light bulbs so the property appears bright and cheery.  Clean the fingerprints off your front door, kitchen appliances and the bathroom mirrors.  Clean out and/or reorganize your closets; a lot of buyers are coming out of large suburban houses where they are used to having a lot of closet storage.  Most buyers are very critical when it comes to the kitchen and bathrooms.  Be sure every surface is uncluttered and spotless.  Store the extra kitchen appliances and put all the personal items in the bathroom away.  Limit the number of personal photos on display; you want the buyer to focus on your property and not who owns it.  And if you have some rainy-day money stashed away, freshen the paint with neutral colors and refinish your hardwood floors!

Repair those little problems that don't really bother you but that all buyers seem to notice.  Put new washers in that kitchen faucet that just started dripping.  Seal and repaint that water stain from the leaky toilet upstairs that you had fixed last Fall.  Touch up that chipped paint on the frame around your front door. 

Assemble the documents and information you'll need to give to your real estate Broker.  

Prior to going to market with your property, an experienced agent will ask you many questions about your property, from a dated list of your improvements to the age and condition of the roof. Arm your broker with all the information you can.  This way you'll shorten up the buyer's discovery period and get them to the offer stage quickly while their excitement level is still high!  

In the case of a condominium, put together a package including a copy of recorded condominium documents such as the Master Deed, Declaration of Trust & Rules and Regulations.  Assemble the last two years of financial statements, association meeting minutes and the current budget.  Make sure you know whether there are any upcoming assessments for capital improvements and/or whether your condo fee, coop fee or any other fees attached to your property will be going up within the next twelve month period.  Find the floor plans for your property; buyers really appreciate seeing these in the brochure and it helps them to better remember your property at the end of a long day of viewing properties.  Give your broker copies of your utility bills (gas, electric, etc) for the last twelve months and a copy of your latest real estate tax bill. 

Many of your neighbors have relied on Marsh Properties Brokers over the last 32 years to manage their real estate needs.  Call us today for a confidential discussion on how to best prepare your property for sale.    

Sincerely,

Marsh Properties Owner/Brokers:


Tim Marsh               (C) 617-548-7145  tim@bostonluxuryrealestate.com

Cheryl Marsh           (C) 617-797-5781  cheryl@bostonluxuryrealestate.com